01 / IDENTITY / DEMONSTRATION PROJECT / 2026

Common Ground

Four connected planes form a visual study of shared space. A flexible identity holds different perspectives together without flattening their character.

Original Creasekin common-ground geometric study

Different parts. Shared ground.

DISCIPLINE
IDENTITY

TYPE
SELF-INITIATED STUDY

YEAR
2026

Approach

We began with a single crease and let it travel. Each fold makes a different surface visible; together, those surfaces become a language for belonging.

Direction

A modular concept for an identity that can expand across print, spatial graphics, and digital touchpoints. The system stays recognisable while giving each application room to breathe.

THE IDEAS THAT HOLD IT TOGETHER

01

Connected surfaces

02

One clear palette

03

Room for difference

KEEP EXPLORING

DIGITAL

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